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‘Not bonuses. BMWs. Audis. Mercedes’: Zerodha’s Nithin Kamath bursts the ‘cool boss’ bubble

April 8, 2025
in Financial
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A viral LinkedIn publish claimed Zerodha co-founder Nithin Kamath gifted over 20 luxurious vehicles to his prime staff in 2023. Finance educator Minal Udeshi known as it a genius transfer in “strategic compensation.” Everybody cherished it. Good boss. Cool perks. Tax-savvy.

There was only one downside.

Kamath says it by no means occurred.

“What!!! Except there’s another Nithin Kamath from Zerodha, that is positively not true,”Kamath commented, shutting down the hypothesis in a single line.

However not earlier than the publish had already sparked a full-blown dialogue about wealth, taxes, and the artwork of rewarding prime performers.

Right here’s what Udeshi initially wrote:

“In 2023, Indian billionaire Nithin Kamath of Zerodha gifted over 20 luxurious vehicles to prime staff.Not bonuses. BMWs. Audis. Mercedes.”

She framed the alleged gifting not as extravagance however as a strategic monetary transfer.

“A automobile, gifted as a non-cash perk, usually attracts decrease taxes than wage,” Udeshi wrote.“Depreciating asset? Sure. However when purchased underneath an organization, could be claimed as an expense.”“No dividend tax. No ESOP paperwork. No annual tax reporting chaos.”“And extra importantly—emotionally memorable in a manner no payslip ever is.”

She painted an image of a new-age compensation playbook—the place emotional influence, tax effectivity, and retention intersect.

“Whereas the center class counts on year-end value determinations, the ultra-wealthy are constructing loyalty and shifting cash in methods which can be sensible, authorized, and… effectively, parked within the driveway.”

“This isn’t simply gifting.That is strategic compensation.”

“It’s not at all times about greater financial institution accounts.Typically, it’s about realizing find out how to spend smarter—and go away everybody smiling.”

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Tags: AudisBMWsBonusesBossBubbleburstsCoolKamathMercedesNithinZerodhas
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