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GameStop shares soar 16% after retailer says it will invest corporate cash in bitcoin like MicroStrategy

March 26, 2025
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A basic view of the GameStop emblem on one in every of its shops within the metropolis middle of Cologne, Germany.

Ying Tang | Nurphoto | Getty Pictures

Online game retailer GameStop introduced Tuesday its board has unanimously authorized a plan to purchase bitcoin with its company money, echoing a transfer made well-known by MicroStrategy.

The meme inventory jumped 16% Wednesday following the information. The announcement confirmed CNBC’s reporting in February of GameStop’s intention so as to add bitcoin and different cryptocurrencies to its stability sheet.

The online game retailer mentioned a portion of its money or future debt and fairness issuances could also be invested in bitcoin and U.S. dollar-denominated stablecoins. As of Feb. 1, GameStop held practically $4.8 billion in money. The agency additionally mentioned it has not set a ceiling on the quantity of bitcoin it could buy.

GameStop will probably be following within the footsteps of software program firm MicroStrategy, now often known as Technique, which purchased billions of {dollars} price of bitcoin lately to turn into the most important company holder of the flagship cryptocurrency. That call prompted a fast, albeit risky, rise for Technique’s inventory.

GameStop’s foray into cryptocurrencies marks the newest effort by CEO Ryan Cohen to revive the struggling brick-and-mortar enterprise. Beneath Cohen’s management, GameStop has centered on reducing prices and streamlining operations to make sure the enterprise is worthwhile.

The corporate mentioned the transfer might expose it to volatility related to cryptocurrency costs.

“Bitcoin, for instance, is a extremely risky asset and has skilled important value fluctuations over time. Our Bitcoin technique has not been examined and should show unsuccessful,” GameStop mentioned in a U.S. Securities and Trade Fee submitting.

Bitcoin, the world’s largest cryptocurrency, has ridden a curler coaster since President Donald Trump gained reelection. After capturing up and piercing the $100,000 milestone, bitcoin has declined about 18% from its document excessive to a latest value of roughly $88,000.

In tandem with the cryptocurrency announcement, buyers additionally cheered an increase in GameStop’s fourth-quarter outcomes. The agency reported internet earnings of $131.3 million, greater than double the $63.1 million earned in the identical quarter final yr.

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Tags: BitcoincashcorporateGameStopInvestMicroStrategyRetailersharessoar
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